Thursday, December 10, 2009

Online Video Statistics

Online videos are viewed by nearly 73% of the internet population. This is about 123 million Americans that watch online videos every week. 26% are humorous 60% are ads. 44% of people watching these videos will take action on an issue because of an online video. 76% of viewers will share a video they have seen with a friend.

These videos are short and easy to access. Of the 2.5 billion videos being viewed on the web, 2.4 billion come from YouTube. The average length of these videos is 2.6 minutes. The average viewer watches 68 videos a month, or 3 hours worth of videos. Businesses also have seen a 35% increase in sales when they offered some kind of virtual tour or video showcasing their product.

I found this article interesting because the internet and online media has become part of our everyday lives. In recent years the YouTube internet video phenomenon has started. Videos are everywhere on the internet and these statistics just show how useful internet videos can be, especially in marketing and sales or products.

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